Communicate clearly.
Communication is the most important element of a successful collaboration with talent. Details from dress code to equipment loading to what meals will be provided should be identified in writing. Artists often provide riders that lay out these requests in minute detail, from the type of microphone they require to their preferred temperature of drinking water. While these niceties may seem trivial, they can reveal if a planner is paying attention. Planners should read riders thoroughly, and if a request isn’t feasible, be upfront and honest about it.
Make safety a priority.
An entertainer’s safety is a top priority. For instance, if a performance involves a trapeze, rigging, or any other element that needs to be inspected for safety, planners should personally verify that everything is up to code. Make sure that all wires are taped down properly, speakers are secured, and any obstacles that could lead to injury are identified and corrected.
Take care of the whole crew.
A performance almost always involves more than just the people appearing on stage. From sound engineers to managers to bus drivers, it takes a team to create a large-scale performance. And just like the talent needs to be fed and cared for, so does the crew.
Be upfront about the payment schedule.
Artists, of course, prefer to be paid on site on the day of the event, but doing so is not always possible. BizBash suggests paying artists as promptly as possible and being open about the payment schedule.
Respect their privacy.
It’s important to respect an artist’s privacy, especially if that person is a celebrity. Assure performers that their belongings are secure in the green room, their personal information will not be shared, riders won’t be leaked, and privacy will be maintained.
Take BizBash's advice! Treat your talent right and devour the details of a long-term relationship with these five tips!
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