Monday, March 3, 2014

Keep Growing through this Digital Age

Social media has become greatly incorporated in meeting planning over recent years. It has been recognized among meeting professionals that the use of social media is necessary in engaging and growing your community before, during and after an event. With the ever evolving social media platforms, you may question what really works, what's a good use of your time, and what's something new you can do that makes your meeting more memorable than others.

In an article by Ryan Singel, he explains that you need to know your audience, share quality content, encourage conversation amongst attendees before, during, and after the event, and build a long-term social sharing plan, in order to have an impact via social media. Singel believes it's about an overall wider strategy and increasing your digital footprint that brings success in the digital age. Continue reading Singel's article, Growing Digital Engagement to better your social media reach and devour your technological details!

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