If anything can bring virtual reality into the mainstream, it's America's favorite pastime, right? Clearly Google would agree. The NFL announced on Thursday a new nine-part, virtual reality limited series for YouTube and Google’s new smartphone-powered VR headset, Daydream.
This is a sign of the times! A new realm of gaming for the sport and it shows that the most lucrative and popular league has some serious interest in the VR industry. An even bigger draw to the virtual world we're heading towards.
Lots of people are starting to get into virtual reality content, including other pro sports leagues like the NBA. The NFL even tested some VR videos with Jaunt and NextVR around the Super Bowl. But this NFL/Google deal is interesting in part because it gives Google some exclusive content to package with their new headsets — and people love NFL-related content, even if it doesn’t necessarily include live game footage of their favorite teams. Hence our post last week about Mr. Edelman!
The series, which will be produced by the league’s film studio, NFL Films, will look at life in and around the NFL, not just happenings on the field. From players, to coaches, to executives, to cheerleaders, to the fans themselves, it will detail how each prepares for game day. Tailgaters rejoice! This may be your moment in the spotlight!
The first episode of the series will hit YouTube on Thanksgiving Day and will be available on Daydream later this year. We know what we'll be putting on our Christmas wish list. Join the NFL in devouring the details of the VR world, one touchdown at a time!