Wednesday, October 29, 2014

Hockey Fights Cancer

Hockey Fights Cancer, an initiative founded by the National Hockey League and it's players in 1998, has become a force to be reckoned with. To date, through the Hockey Fights Cancer initiative, the NHL's US and Canadian charitable foundations and NHL supporters and fans have donated more than $14 million to support national and local cancer research institutions, children's hospitals, player charities and local cancer organizations. As an organization, the NHL supports many programs that address social issues in North America and around the world. Hockey Fights Cancer has become their largest campaign, gaining its recognition as the "Biggest Assist Off the Ice".

The Hockey Fights Cancer program is supported by NHL Member Clubs, NHL Alumni, the NHL Officials' Association, Professional Hockey Trainers and Equipment Managers, corporate marketing partners, broadcast partners and fans throughout North America. Different teams support the cause in different ways. The Bruins make annual Halloween hospital visits where the guys dress up as popular characters for the kids. This year they were different characters from Frozen; Dougie Hamilton standing out as the most beautiful Elsa I've ever seen. The Sharks hosted Burnzie's Buzzcut for Charity and the Capitals auctioned a Hockey Fights for Cancer jersey. All the teams participate and contribute to the cause in various ways.

You can donate to Hockey Fights Cancer and purchase merchandise online or at any of your local NHL team's arena. Also, a big push for Hockey Fights Cancer is gaining social media recognition. They're using an online campaign where you can download the "I Fight For" sign, write what you're fighting for, take a picture with the sign, and share it on Facebook, Twitter, Instagram, etc. using the #hockeyfightscancer hashtag. The awareness is growing and you can be a part of spreading the word! So join the fight and help the NHL devour the #hockeyfightscancer details!


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